Heatmap overlay showing failures by component, commodity level, and supplier. Applying this insight on historical components and configurations drives faster NPI for new assemblies

Can You Use Historical Data to Drive Better New Product Design?

65 percent of electronics manufacturers are facing global shortages, especially for integrated circuits. Even older IC designs used in commercial applications like autos are being severely impacted by this shortage. OEMs need to be able to rapidly iterate on their New Product Introduction (NPI) process in order to verify that new design iterations that leverage the components that are available work as expected. By using historical performance data on existing models and components, an electronics OEM can simulate how a new product design and requirements would perform against historical data.

A prime requirement of having this kind of efficient NPI is having relevant data fused together into a single source of truth. When fusing this kind of critical data together, electronics manufacturers will need to integrate data from manufacturing, field, and rework cycles. 

Insight into these failure and rework metrics from known components and suppliers can be applied to the new model design, giving NPI engineers visibility into how new designs using these components will perform both at the parametric level. With this insight, engineers can estimate yield, future production issues, and optimize the design of the new product.


  • Normalizing of product lifecycle data as inputs to Design and NPI 
  • The inherent complexity of test and repair data
  • Normalizing and aggregating defects
  • Linking PLM/CAD/MES data together
  • Integrating field service or MRO repair data with other performance data sets


  • Closed- loop DFM (Design for Manufacture) system
    • Real-time predictive yield simulation analytic
  • Component attributes included in the data model
  • Defect attributes included in the data model
  • Characterization and metrics on supplier, cost, availability
  • Leveraging Enterprise PPM modeling w/BOM
  • Closed-loop DFR (Design for Reliability) data model at:
    • Component level
    • Module level
    • System level


  • Accelerated NPI, MFG, revisions
  • Optimized component selection
  • Optimized reliability
  • Improved service margin/profitability
  • Increased Engineering manpower efficiency
  • Reduced scrap
  • Increased RTY and throughput
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